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Are you losing followers on Facebook anytime you market on Facebook? I share how to stop losing followers on Facebook in today’s training.
If you’re consistently losing followers on Facebook, you may need to step back and see if there is anything you can change
What I do many at times is to lead with education and then lead with value.
“Don’t talk about what your product “is”, but instead talk about what it “does” and how it will help a prospect.”
When you started building your network marketing business on Facebook, you likely had a number of goals in mind.
But one thing you definitely didn’t hope for was losing followers on Facebook.
HOW TO STOP LOSING FOLLOWERS ON FACEBOOK
1. SHARE WELL.
Take a honest look at your posting habits.
Are you sharing too much too often?
If there are multiple posts a day, you are likely sharing more than you need to.
Are you not sharing at all?
Look at your last few posts.
Are there huge gaps of time between them?
Your followers expect consistency and engagement.
What kind of content are you sharing?
Are you providing value to the reader or just posting photos from this morning’s breakfast?
Followers don’t want a stream of unrelated, random content.
Does your Facebook wall read like a sales pitch?
Sprout Social found 57.5% of respondents said they would unfollow a brand for excessive self-promotion.
2. BE SOCIAL.
Start and join conversations, respond to comments and complaints, and show your followers you actually care.
It’s important to remember that once you participate in a conversation, you need to continue it.
I always encourage our customers and partners to look at Facebook like a conversation.
There is back and forth and give and take.
If you are only ever talking and never engaging, you may start to see it translate into losing followers.
In addition, know that Facebook users expect quick responses.
83% of people expect a response within 24 hours, and 38% expect one in an hour or less.
Even if you can’t respond immediately to every comment, followers shouldn’t be left hanging for days.
3. YOUR PHOTO IS MISSING.
Adding a profile photo should have been one of the very first steps you took when you created your Facebook account.
If you still have a placeholder image or somehow forget to ever complete this task, it’s time to do it now.
According to Facebook, members who include a profile photo receive more profile views.
Whoa! If you’re a data person, this is all the evidence you need to load in that professional headshot, ASAP.
Ideally, you should use a professional headshot taken by a professional photographer.
You want an image that is crisp, clear and high resolution. When that isn’t an option, here are a few tips for making your photo the best it can be:
Use a clear, high-resolution image.
Be sure you are the only one in the photo.
Choose a photo without sunglasses, a hat, or anything that obstructs your face.
Keep your image current.
In summary, choose a photo that makes it easy to see you and only you!
Depending on how you’ve met your connections or how long you’ve known them, it can be hard to remember the name of each and every connection you’ve made.
But with a nice profile picture, it’s a lot easier to put names with faces.
Don’t risk losing followers on Facebook because you skipped adding a photo.
I sure hope you got some value in today’s training?
If so please comment in the comment box please and do share with your team mates for their enlightenment. Thanks
RESOURCES THAT WILL HELP YOU ROCK YOUR BUSINESS
1. The Facebook Targeting Blueprint – Learn More Here
This is one of my favorite books and I recommend it to anyone who wants to discover where their customers are hiding on Facebook. In this blueprint, you will be learning about different targeting options – from interest research to custom audience and lookalike audiences to come up with a unique targeting game plan for your business.
2. Instagram Growth Hack – Learn More Here
With this, you can now build a huge list fast…generate massive sales… and acquire new customers all from FREE Instagram traffic. It shows and teaches you how to quickly gain thousands of highly engaged followers on Instagram.. Using a secret growth hack
I hope this is helpful to you?
Let me know what you think in the comments below. And, feel free to share this with your teammates.