Today at the Naija Marketing Pro Community, we decided to take a look through and see how some stats can and should be applied to network marketers to help them make more sales.

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After all, network marketers are our audience and essentially what we do every day is to serve them.

This is what we discovered:

1. 44% of salespeople give up after one follow up, yet 80% of sales requires 5 follow ups.

I shared this in our Naija Marketing Pro Community on Facebook and I stated more that the money is in the follow up!

In other words, the fact that a prospects hasn’t responded to your initial reach out email or message or text, DOES NOT mean they are not interested.

They may have been busy when they received the email first, or they may have simply forgotten to reply.

Silence does not mean no. Only no means no and many at times, no doesn’t even mean no.

Therefore, it’s exceptionally important for you to follow up on each and every one of your prospects.  

You’ve likely spent a lot of time prospecting for the prospect you have contacted either by email, text or on Facebook, so it makes complete sense to follow up with them.

For the mailers, start using a free email tracking tool like Sidekick, which will tell you (in real time) when a prospect has opened your email.

If they see it but don’t respond within 24 hours, be sure to follow up.

After 24 hours, the likelihood of a response falls from 90% to just 3%.

However, research has proven that by continuing to contact your prospects more and more, you create more opportunities for your them to reply.

2. 63% of people requesting information of your company today will not purchase for at least 3 months (and 20% will take more than 12 months to buy).

Like customers making a purchase decision, prospects need time to become familiar with your company before they will make a decision on whether or not they’d like to join you.

As network marketers, we very often tend to launch straight in with our offers/ads and tell them to “join or buy now!”

We forget that it takes people a long time before they get to that “purchase stage” of actually buying, and that even after they showed interest we still need to nurture them to get them over the line and actually join.

3. After a presentation, 63% of attendees remember stories. Only 5% remember statistics.

Have you heard this before; facts tells but stories sells?

If you were a prospect looking for a network marketing company to join,  and you read the following two statements in two different ads, which would you be more likely to attend to?

Ad #1: “Our business is cool, we roll up with the best in the industry since we started, we will show you how to be a superstar in this industry. Join us now”

Ad #2: “We started as couples last year then, 6 people joined us. AOC and Charlie then joined us after responding to a Youtube video; with just the will to grow and learn. Bobby later joined us after seeing our ads on Facebook. Since then we’ve had Bobby’s brother Tobi and his mate Mathew joined us. This year, we are expanding and growing to see how we can work with more excited and goal getters. Are you teachable? Join us now)”

Both ads tell us exactly the same thing, but ad #2 has given us so much more insight into the company looking to hire.

We now know the story of how they’ve gotten to where they are now.

We feel invested in the people mentioned in this story.

We’d love to meet them.

And we’re relishing the challenge of putting our skills to the test to work with more people like AOC, Charlie, Bobby, Mathew, and Tobi and adding to this already great team.

As it is been said, “Credible ideas make people believe. An emotional idea makes people care. The right stories make people act.”

And as network marketers, that’s exactly what we need them to do, act!

We need to compel the right people to join our team.

And the best way to do that is through storytelling in your ads. 

Storytelling grabs attention in a crowded marketplace and makes you memorable.

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4. The best time to email prospects are 8am and 3pm. Tuesday emails have the highest open rate compared with any other weekday and personalised emails increase click through rates by 14%.

While it is universally agreed that Tuesday is the best day to send emails, the consensus on time is a little harder to pin down.

While Hubspot cite 8am and 3pm as the best times, CoSchedule have research to prove that late morning send times (10am and 11am) are the most successful and that the second best time is between 8pm and midnight.

In general, the best time to send emails will always come down to the person/audience you are sending the email to, so when deciding on the best time to send an email to your chosen candidate, be mindful of that person’s most likely schedule.

5. The best time to cold call is 4-5pm. The second best time is between 8 and 10am. The worst times to cold call are 11am and 2pm.

Between 4-5pm, people are starting to wind down for the day.

At that point they will have most of their tasks completed for the day and (hopefully) most meetings finished with too.

Between 8 and 10am, most people won’t have really gotten into the swing of the day yet, so they may be more willing to accept phone calls.

At 11am and 2pm, people are busy and are more likely to be in a meeting or in the middle of a task.

This is definitely not a good time to start trying to tell them about your business.

6. You are 70% more likely to get an appointment on an unexpected sale if you join Facebook Groups.

What are large and active Facebook Groups full of?

That’s right folks, potential candidates!

Facebook Groups are massive pools filled with like-minded prospects you can interact with in a group setting. 

By joining groups, you can efficiently broaden your scope of prospects, and ultimately find a great fit for the job in question.

Unsure how the whole Groups thing works? Don’t worry we have a complete guide on how to use the Facebook Groups feature. Click here

7. 50% of sales time is wasted on unproductive prospecting.

Just because a prospect responds to you on Facebook, doesn’t mean he will necessarily say yes to the opportunity you’re offering.

Some will decline to go any further in the process. So, we asked network marketers, “what percentage of prospects who do respond to you on Facebook, agree to go forward in the process”? 27% was the average response.

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We delved even further by asking, “what percentage of prospects who showed interest ended up joining”? On average, our respondents told us that two-thirds (66%) of the prospects. But that begs the question, how many prospects ended up becoming a rock star? The average we got back was 3.

And that’s it! Run with that.

My new book “How To Recruit At Least One Ideal Network Marketing Partner in 2 Weeks”…is helping a lot of network marketers get scale ups in their recruiting experience in network marketing. You can still grab your copy here

I hope this is helpful to you?

Let me know what you think in the comments below. And, feel free to share this with your teammates.

RESOURCES THAT WILL HELP YOU ROCK YOUR BUSINESS

 

1. CLOSE 300% PROSPECT  –  GET IT HERE

Most time’s when we are prospecting prospects, we carry out the right method of prospecting with the prospects, with everything working as planned and all of a sudden as the conversation is about to end, things turn around and the prospects gives you a big NO. ‘I will think about it,’ ‘Give me some time.’ All these are NO’s and then you begin to wonder why it didn’t work, you keep on wondering what’s the exact step you’ve missed. From the beginning you might be right but the problem most of the time is the
ending which is best described or termed as closing, a good beginning and a poor closing will always lead to a big NO.

This guide is made to show you how to close prospects 300% all the time, so you can have a big YES from your prospects almost always all the time. You are going to realise what closing is, how to apply it and also have a big YES. Closing is sweet success. Closing is the process of helping people make decisions that are good for them  –  GET IT HERE

2. DICOVER HOW TO USE FACEBOOK
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Have you our FACEBOOK MARKETING MADE EASY BLUEPRINT which has helped a lot of network marketers build their brands on facebook and helps them to attract more customers for their sales and network marketing business.

In this training, you would be able to;

1. Know the lazy man way to effectively recruit prospect on Facebook into your network marketing team

2. Know how to effectively use Facebook to build your network marketing business

3. How to do Facebook recruiting using attraction marketing

4. How to use Facebook groups to build your network marketing business

5. How to follow up on the social media the right way

6. The beginner’s guide on how to post on social media to make more sales

7. How to increase Facebook engagegment; how to get prospects liking, commenting, and sharing your Faxebook posts.

8. And much more!!!

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3. The Cold Market Prospecting Formular  –  GET IT HERE

I will encourage you to keep this guide where you can always see it in order for you to use it to educate your team players when you begin grow, in fact this is what I have practice severally.

This guide was created for you and those that will soon join you. In short, this guide is for those who have been missing much of the good life and looking for a better way to living. It is designed to help you get the extras you deserve as they are capable of getting you financial freedom journey in network marketing and life generally.

Each word has been weighed, each thought has been evaluated, and each point carefully considered. I have made every effort to personalize it in a conversational manner so you will feel that you and I are in a private conference discussing you and your future team success. I hope you will take this simple message very serious with optimism personally because that is the way it was compiled.

From the beginning I will plant a series of hope, success, happiness, faith, and enthusiastic seeds. I will ‘water’ and ‘fertilize’ these seeds and even add a few additional ones. By the end of the guide the crop will be ready for harvesting to the degree, and in the amount, you have utilized or followed through on the message in this guide. You will need to believe that these works and that it will work for you, it’s the power of positive believing, and which is the necessary ingredient for converting positive thinking
into positive action   –  GET IT HERE

I hope this is helpful to you?

Let me know what you think in the comments below. And, feel free to share this with your teammates.

CLICK HERE TO JOIN AOC FREE MENTORSHIP GROUP ON WHATSAPP.

 

Click here to check HOW AGATHA PLAN B BUSINESS TURNED OUT TO GIVE HER MORE INCOME THAN HER 8am TO 5pm JOB.